Profile
I'm a Product Analyst and Designer passionate about creating user-centered solutions that drive meaningful impact. With experience spanning UI/UX design, data analysis, and product development, I bring a unique perspective to building products that solve real problems. Currently at Sanofi, I leverage AI and automation to optimize software operations and drive innovation.
My Approach
I believe in the power of combining data-driven insights with human-centered design. Whether I'm optimizing software spend at Sanofi, designing interactive data visualizations, or prototyping AI-powered tools, I focus on creating solutions that are both technically sound and deeply user-friendly.
My background in Management Information Technology and Computer Science at the University of Toronto has equipped me with a unique skill set that bridges business strategy, technical implementation, and design thinking.
Resume
Calvin Liew - Resume
Download my latest resume to learn more about my experience in product analysis, UI/UX design, and data analytics.
Skills & Expertise
Product Management
Product StrategyRequirements AnalysisUser ResearchAgile/ScrumRoadmap PlanningStakeholder ManagementProduct AnalyticsA/B Testing
Design
UI/UX DesignPrototypingFigmaUser-Centered DesignWireframingDesign SystemsUsability TestingInteraction Design
Technical
PythonJavaScript/TypeScriptReact/Next.jsHTML/CSSSQLGitREST APIsLow-Code Platforms
Data & AI
Data AnalysisData VisualizationD3.jsLarge Language ModelsPrompt EngineeringGoogle AnalyticsStatistical AnalysisBusiness Intelligence
Professional Experience
My professional journey in product analysis, design, and technology.
Product Analyst
Sanofi
Toronto, Ontario, Canada (Hybrid)•Sep 2025 - Present•Contract Part-time
- •Led full redesign, configuration, and testing of License Patrol, an internal tool for optimizing software license expenditure; leveraged LLMs and prompt engineering leading to €15M+ in savings redirected to innovation.
- •Defined detailed product requirements, created process flow diagrams, and validated workflows across modules to align with user needs and business goals.
- •Coordinated with Finance, Procurement, and Software Asset Management to deliver actionable application spend insights, improve compliance, and support contract negotiation strategies for 500+ software applications.
- •Led 5+ product demos and gathered feedback to prepare for iteration, launch and support adoption.
- •Replaced manual workflows with AI-powered automation using a low-code platform, boosting governance efficiency and reducing processing time by 50%.
Python (Programming Language)Business Process ImprovementProduct ManagementRequirements AnalysisProcess Flow DiagramsLarge Language Models (LLM)Prompt EngineeringLow-Code Platforms+9 more
Product Analyst Intern
Sanofi
Toronto, Ontario, Canada (Hybrid)•Sep 2024 - Aug 2025•Co-op
- •Led full redesign, configuration, and testing of License Patrol, an internal tool for optimizing software license expenditure; leveraged LLMs and prompt engineering leading to €15M+ in savings redirected to innovation.
- •Defined detailed product requirements, created process flow diagrams, and validated workflows across modules to align with user needs and business goals.
- •Coordinated with Finance, Procurement, and Software Asset Management to deliver actionable application spend insights, improve compliance, and support contract negotiation strategies for 500+ software applications.
- •Led 5+ product demos and gathered feedback to prepare for iteration, launch and support adoption.
- •Replaced manual workflows with AI-powered automation using a low-code platform, boosting governance efficiency and reducing processing time by 50%.
Python (Programming Language)Business Process ImprovementProduct ManagementRequirements AnalysisProcess Flow DiagramsLarge Language Models (LLM)Prompt EngineeringLow-Code Platforms+2 more
Project Development Lead
University of Toronto
Toronto, Ontario, Canada (Remote)•May 2024 - Aug 2024•Contract Part-time
- •Led a cross-functional team of 5+ using Agile Scrum to deliver The Game of Social Life, a youth-focused learning simulation; owned sprint planning, stand-ups, and backlog prioritization from concept to launch.
- •Built the game's frontend using HTML, CSS, and JS, while enhancing UI/UX for younger audiences through accessible, visually engaging design frameworks.
- •Conducted user studies (10+ participants) to refine mechanics and accessibility; showcased outcomes at the 2025 Human Flourishing symposium under supervision of Dr. Kosha Bramesfeld.
Digital StorytellingREST APIsAgile ScrumSprint PlanningProduct ManagementFrontend DevelopmentHTML/CSS/JavaScriptUI/UX Design+4 more
Director of Digital Strategy
The Marketing Group
Toronto, Ontario, Canada•Apr 2025 - Present•Volunteer
- •Strategic Growth & Analytics: Orchestrated a data-driven digital strategy that resulted in a 67% increase in total site sessions and a 45% growth in unique visitors within a 90-day period.
- •User Experience (UX) Optimization: Identified and resolved critical UX bottlenecks, including a 62% bounce rate, by implementing a mobile-first design strategy to fix navigation issues on key landing pages like /abouttmg and /members.
- •Performance Monitoring: Utilizing Google Analytics to track user behavior, achieving a 16% improvement in average session duration (3m 36s) through content restructuring and clearer calls-to-action (CTAs).
Digital StrategyGoogle AnalyticsData AnalysisUX OptimizationMobile-First DesignContent StrategyPerformance MonitoringA/B Testing+1 more
Education
University of Toronto
Bachelor of Business Administration - BBA - Co-op Management Information Technology
Sep 2022 - Aug 2026•GPA: 3.92/4.0
Honors & Recognition
- •Sustained Dean's List (three consecutive years, 2022-2025)
- •BBA (Co-op) Program
- •Specialist in Management & Information Technology
- •Minor in Computer Science
Focus Areas
- •Intersection of software development, data, and business strategy
Relevant Coursework
Software DesignDatabase SystemsHuman-Computer InteractionData VisualizationFinanceMarketingAccountingOperationsStrategic ManagementQuantitative MethodsMathematical Micro/Macroeconomics
Let's Connect
I'm always interested in new opportunities, collaborations, and conversations about product, design, and technology. Feel free to reach out!